« Hillary Flip-flops on Blog Ad Buys | Main | Time Warner Looks to Future to Reach Consumers »

January 26, 2007

Yahoo Video ads Sundance, Expo TV to Stable

I never know if deals like this are contributing, or fixing, the "900 channels and still nothing's on" problem, but Yahoo has signed on both the Sundance Channel and Expo TV to its Yahoo Video Lineup.

Yahoo's Sundance Channel covers the Sundance Film Festival in Park City, Utah, of course, showing the behind-the-scenes stuff, and video from filmmakers. Yahoo's Expo TV channel is a library of consumer-generated product research videos, and how-to guides. Both sites are offering the Yahoo Video participation features like rating and sharing videos.

I suppose if someone really wants to get creative they can make a how-to guide about filming behind-the-scenes footage at Sundance. Hmmmm.

Posted by MatthewNelson at January 26, 2007 9:32 PM

Digg this! Add to del.icio.us Stumble It!

Comments