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May 2, 2007

AOL Ad Revenue Up 40 Percent in Q1

Time Warner saw increased revenues but declining profits during Q1 2007. One of the bright spots was AOL, where advertising grew by $157 million, a whopping 40 percent increase. Of course, overall revenues at the unit declined by more than three times that amount, $499 million, in the ongoing wake of the mercy killing of its access business. AOL's monthly unique user count for the quarter was 111 million, according to comScore Media Metrix.

In Time Warner's Time Inc. publishing unit, online ad revenues grew to $17 million, led by People.com, CNNMoney.com and SI.com, the company said.

Posted by Zachary Rodgers at May 2, 2007 11:56 AM

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