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As the morning moved on, more businesses and organizations bidding on the keywords "Joe the Plumber" or "Joe Plumber" started to crowd the search engine results page on Yahoo and Google.
A plumbing service out of North Carolina called Mr. Rooter topped the sponsored listings on Yahoo with "Joe Plumber." While Donald Glovan is listed as the contact at Mr. Rooter -- and no Joe -- the business appears to have a connection to a Joe. That is, Joe, NC.
A directory of plumbers, hosted by Shapel Directory, also appears in the paid results for "Joe the Plumber," along with three other businesses.
Over at Google, the Obama-Biden campaign purchased the keywords that link to a Web site that includes a calculator. There, taxpayers can input their annual salary to see how Obama's tax plan would affect them.
Cafe Press, which makes custom T-shirts, joined in the fray with its "Joe the Plumber" T-shirt.
The screen grabs, below, show sponsored Yahoo results (left) next to those of Google.


Posted by Anna Maria Virzi at October 16, 2008 9:55 AM
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Fact - the vast majority of small business owners in the United States make less than $250,000 per year. I own a small business and would be delighted to make over $250,000 per year, so I could do my patriotic duty and pay more taxes.
The Toledo Blade reports that Joe the Plumber is not a licensed plumber and there is no record of him completing or even attending any plumbing apprenticeship program. The company he works for and says he wants to buy, AW Newell Inc, appears to be a home-based business. A small business website reports that it is estimated to have two employees and total revenue of $100,000 per year. Divorce court records report that Joe's income in 2006 was $40,000. Joe favors the flat tax and is opposed in principle to Social Security. Unless the Republicans shower money on Joe as a publicity stunt, his chances of making over $250,000 per year any time soon appear to be essentially zero. It seems that Joe the Plumber has a big problem telling the truth about his own business prospects. He would rather attack Obama's economic and tax plans, which would actually benefit him and people like him across America.
- Jim Heaphy
Jim Heaphy October 16, 2008 3:01 PM
Its just been confirmed!!! Joe has been performing as a plumber illegally. Neither he, nor his employer are liscensed plumbers. They have been performing their trade illeagally! Hmmm how is it that an illegal plumbing company makes more than 250,000/yr, when the last reported gross earnings for the company were around 100,000/yr. And also how exactly is it that Joe is gonna afford buying the company when:
1. His income last year was reported around 40,000
2. He is deliquent on his own tax bill already, owing moe than 1200.00 in back taxes
3. There is a credit freeze right now, and there isnt a single bank around that would loan the money neccesary to purchase a buisness and its assets, to a 40,000/yr plumber who has a tax lein against him, therebye proving that he may not keep up on the records too well and making the investment very risky!
Benjamin B.Rhoney October 16, 2008 5:20 PM
What do the readers think about Joe the plumbers Economic plan?
Thanks
“America’s Self Preservation Plan”
By Joe the Plumber
As our government meets with congress to develop a “Financial Rescue Package” for our economy and Obama talks about raising our taxes, let me make it quick and easy for them by giving them what I feel is the Plumbers Plan.
America’s Self Preservation Plan
This Plan is so easy and I guarantee it will end our recession quickly, boost the economy, increase the world value of the US dollar, significantly reduce global warming and the US carbon footprint, eliminate our dependency on foreign fossil fuels, create jobs, reduce wars saving lives, reduce hunger, keep US wealth in America, and make history and all of this by 9-11-2011.
You may be saying to yourself, this is not possible; no simple plumber can ever come up with a plan which achieves all of these great things while congress is stagnated, it would be too good to be true and difficult to implement!
Well, you are all wrong, this plan is so easy and simple, it can be achieved by the American people making only one decision in their life, without spending a dime, with little effort, in fact, it will probably save you money for you.
Believe me this plan is fool proof or I will never snake a toilet again.
How can this be done? Well here is my simple plan in one sentence
1. Park your gas vehicle for good and purchase a compressed air car within the next year or at least put one on order, it will not cost you a dime more than your spending now, it basically will be free. (Read on this plan will make total sense soon, I promises or I will quite the plumbers union.)
How can this be the whole plan? Simple, these cars will be for sale in the US beginning in 2009. These cars will cost approximately $16,000.00 but, as I said, it will not cost you a dime more than you’re paying not for transportation. You will pay for this car over the next 3 years with the extra money you will save ($200 to $400/month) by not fueling your gasoline powered vehicle. Compressed air cars can travel up to 90 mph and approximately 125 miles on a $2.00 tank of compressed air. (Google search compressed air cars for more details on this technology), but I am not here to promote any particular car manufacturer, I am here to explain how my simple economic plan if fool proof.
If we all purchase ( again, no real cost purchase) these cars at the same time this out cry of the American people will force the government into providing tax breaks and credits, incentives and low interest financing. (Did I say tax credit Mr. Obama?) Banks and car manufacturers will look at these loans as safe investment and will easily grant them to the consumers but in won’t really matter to us because these cars are fairly inexpensive and will not cost you any more out of pocket money then you are currently sending fueling your gas vehicle. In fact, most people will save money and be driving a new environmentally friendly, green vehicle for free.
With the extra money in our pocket, the consumers can purchase a small compressed air refueling system for their home from their local compressed gas/propane Plumber. You can also just plug in your vehicle over night and it will recharge by it self. Gas stations may not cooperate with the transition of their tanks and pumps from gasoline to compressed air so the government may need to aid in pushing through simple regulation for compressed air home refueling systems along with financing and incentives for localized compressed air refueling stations to speed up the process.
That’s it! “The America’s Self Preservation Plan”, how easy was that? A plumber figured it out!
Now you’re asking yourself, how will this no cost purchase of these cars by the American people achieve all of the great things I stated in my opening paragraph?
Easy and here is how it wills all falls into place!
1. The end of our recession and a boost for the economy: most car driving American families I know are spending between $50 to $100 dollars a week in gas refueling, minimum. This equates to $200 to $400 dollars for gas minimum per month. This money is substantial and in not going into the American economy. Most of the money is going overseas making a few people very wealthy. These very wealthy people have too much money with little needs, they do not live in the US and therefore they are not putting it back into the American economy. If consumers, instead of rich oil lords, are saving this money and putting it into the American economy it will result in a proven continuous stimulus package. Consumers will spend the extra money on home purchases, renovations, electronics, cars, vacations, air travel, investments, cure cancer, heart disease more plumbing supplies etc. Most importantly the cost of oil per barrel will begin to plunge drastically to compensate for the surplus in world oil, reducing gas prices at our pumps. The reduction of gas prices will further help the economy and aid in the transition phase to total compressed air transportation. Other technologies such as generators and heating system boilers etc will emerge from the compressed air technology reducing oil dependencies further.
2. Increased value of the US dollar: Once the US starts climbing out of the recession and the price of oil per barrel starts to fall the value of the US dollar will increase, basic economics. Quality of life will be better; as US citizen can then return to traveling once more out side of the country.
3. Reduced global warming and US carbon footprint: These cars have zero emissions! The US consumes the majority of the world fossil fuels resulting in significant US pollution and emissions. I understand that you need to consume fossil fuels to produce compressed air but this type of generation produces far less emissions and can be regulated easier. Power to manufacture compressed air can also be produced by alternate energies such as nuclear, coal, hydro-electric, solar, fuel cells, cogeneration, wind generation, bio plant, wave generation etc, all American made self supported technologies. Let’s not forget the reduction of oil spill risk and disasters which involve costly environmental clean up, reduced off shore drilling and terrible affects oil spills have on habitats. By the way, does anyone really know what the effect of removing all of this oil from the ground is doing to our planet? What about the energy saving resulting from not having to pump the oil from the fields, transferring of oil to gas stations buy trucks and tankers etc?
4. Eliminate our dependency on foreign fossil fuels: If the majority of us purchase compressed air cars this will force all US car manufacturers to get into this arena and other transportation vehicles such as trucks boats etc will soon follow eventually eliminating the need for foreign fossil fuel dependency.
5. Create jobs: Compressed air home or centralized refueling stations will need to be installed, plumbed and built, all US car manufacturers will need to get hire labor and get into production of compressed air vehicles very quickly. Why do you think American’s buy foreign cars? It’s because they get better gas mileage and the vehicles are more dependable! Well, all compressed cars will get great MPG’s and the US car manufacturers will be forced into producing a dependable engine and vehicle. I was in the manufacturing field for many years and I know these cars can be produced within a short period to time.
6. Reduce wars and save lives: If you think 9-11-2001 and our current crisis in the Middle East is not because of oil terrorism you have been living under a rock. Our young men are being killed and permanently damaged because we are dependant upon oil.
7. Reduce Hunger: Corn field and oil fields used for energy can be farmed to produce more food for the hungry. There are hundreds of thousands of acres of land not producing food, why. The Government can offer more farm-aid for this transition.
8. Keep US wealth in America. Yes we have witnessed history in the making twice in less then 10 years. 9-11-2001 and 2008, right now. For those of you who are not aware of the situation, US wealth is exiting our shores faster then it has ever done before in our history. Many wealthy people, investors etc are leaving the country to protect their $$ investments due to high taxes, low dollar value etc. This combined with the high foreign oil prices is resulting in our countries wealth exiting our boarders at a rate never seen before in history. Yes, if you have not figured it out oil controls our economy and foreign oil lords are in the driving seat, pretty frightening.
I hope I made all of you a believer in my plan, its fool proof. I am not a politician, lobbyist; writer, I am not associated with compressed air car manufacturers. I am a plumber by profession. I am married with a family, an American concerned with all of the current issues which face us today in the US. My father and grandfathers fought and died for this country. My family has worked in the plumbing industry and was part of the “Great Industrial Revolution” which built this country and put us on top as a world power. Our generation is now in control of this country and it is our turn to make History with this simple plan.
I can say one thing for what it’s worth; I guarantee this plan will work, with no new taxes Obama, but it will take all of us to believe. If we fight together the results will be real with little to no effort or financial burden to all of us Americans. If we do our part in purchasing these types of vehicles this year the rest will fall into place I guarantee it.
I said my plan will take approximately 3 year to be fully implemented although results will be seen almost immediately.
Let’s set a date to be oil independent, it is appropriate to set it for 9-11-2011 on the 10th anniversary of a historic tragedy. This day will go down in History as “Oil Independence Day”, the day the American people fought back and achieved independent from foreign oil and tool back control of our country and economy. We should do this for our children’s future and in honor and memory of all of the victims of oil related wars and terrorism.
Thank you for your time.
“American’s Self Preservation Plan.”
God Bless the American Plumbing Union
Joe the Plumber
End
tmak October 19, 2008 7:31 PM
gee, we plumbers really provide great help to provide our clients a reliable water system.
plumbing contractor in California October 22, 2008 1:30 AM