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« Microsoft Sues Three for Click-Fraud | Main | Bing Continues to Gain Share in Week Two »
June 17, 2009
Finally, a Digital Agency Buys a Traditional One
What we're reading this morning:
-Sapient to Acquire Nitro Group (Wall Street Journal) I've been waiting years for this to happen. Not sure this is really the first, but I do believe it's the first of any size. Deal is worth approximately $50 million.
-Recession Could Leave Digital Ads in Stronger Position (New York Post) Category will claim nearly 20 percent of ad spend as others permanently decline, PwC finds.
-More MySpace Layoffs to Come... Overseas (TechCrunch) More than a hundred staffers will be cut at the company's international offices, according to unnamed sources in this report.
Posted by Zachary Rodgers at June 17, 2009 7:26 AM
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